CareerBuilder Logo

CareerBuilder is a tool to empower both job-seekers and employers to find the right match. Their attitude as a company is very “go-get-em” and friendly. I decided to create a monogram for this company, rather than a pictorial logo to ensure that it was not biased toward any one kind of job. The strong geometric shapes and bold lines of the logo convey the idea of empowerment, while the soft corners and typeface pairing show the friendliness of the company.